Marketing Action Club BLOG

Many small business owners and independent professionals face a marketing conundrum. It’s not that you don’t know you need to be marketing. Many just don’t make it a regular and consistent part of running the business.
In order to get regular and consistent marketing results, you need to have regular and consistent effort.
But here is the [...]

You have to take action to achieve results. That sounds so obvious it hardly even seems worth mentioning. Even if you know that action is uncomfortable, most small business owners and independent professionals understand they have to get going on marketing, however uncomfortable or uncertain those actions may be.
Of course, you should prepare adequately before [...]

Marketing is more than just getting the word out about your business. Great small business marketing also helps you build and strengthen business relationships.
Are you invisible to your best clients and most ideal prospects? Because if you’ve become invisible, then they are not thinking of you. And if they’re not thinking of you, then they’re [...]

Ah, Multi Level Marketing. There’s a phrase that seems to polarize opinion! Whatever you might think of this business model, there is no doubt it is a ubiquitous part of the small business landscape. It seems that hardly a day goes by on the networking circuit without hearing about the latest example.
As it’s Friday at [...]

If everyone is unique, how come marketing messages all sound the same? OK, that’s an exaggeration but listen in on the next introductions you here, or take a look at the advertisements in the local classifieds and chances are similar companies will look and sound pretty much the same.
How can that be when everyone is [...]