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	<title>Comments for Marketing Action Club BLOG</title>
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	<link>http://www.marketingactionclub.com/blog</link>
	<description>Helping Small Businesses Take Action For Greater Marketing Results!</description>
	<lastBuildDate>Thu, 08 Jul 2010 08:36:04 +0000</lastBuildDate>
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		<title>Comment on Elevator Speech Tips &#8211; Part 2, Specialized Businesses by Dave Pratt</title>
		<link>http://www.marketingactionclub.com/blog/917/elevator-speech-tips-part-2-specialized-businesses/comment-page-1/#comment-845</link>
		<dc:creator>Dave Pratt</dc:creator>
		<pubDate>Thu, 08 Jul 2010 08:36:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingactionclub.com/blog/917/elevator-speech-tips-part-2-specialized-businesses/#comment-845</guid>
		<description>Hi Jerry

Just catching up with you, &quot;ES&quot; has been working for me/us now for past 5 years the one this is you need is to keep refreshing it, just like a website.

I meet a consultant recently that gave me the same meaasge he did 18 months ago, and was complaining that his contacts were drying up!

any way when your bach on the right side of the pond give me a call

Dave</description>
		<content:encoded><![CDATA[<p>Hi Jerry</p>
<p>Just catching up with you, &#8220;ES&#8221; has been working for me/us now for past 5 years the one this is you need is to keep refreshing it, just like a website.</p>
<p>I meet a consultant recently that gave me the same meaasge he did 18 months ago, and was complaining that his contacts were drying up!</p>
<p>any way when your bach on the right side of the pond give me a call</p>
<p>Dave</p>
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		<title>Comment on Small Business Marketing&#8217;s VISIBILITY Factor by Kevin Dervin</title>
		<link>http://www.marketingactionclub.com/blog/882/small-business-marketings-visibility-factor/comment-page-1/#comment-159</link>
		<dc:creator>Kevin Dervin</dc:creator>
		<pubDate>Fri, 18 Dec 2009 18:38:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingactionclub.com/blog/?p=882#comment-159</guid>
		<description>Christine, you are absolutely right!

What good does it do to build a baseball field in a corn field in Iowa if nobody sees it?

One of the key concepts we teach in our Get More Great Clients program (http://www.GetMoreGreatClients.com) is leveraging the value you produce as both a prospect ATTRACTION factor as well as a stay-in-touch element. People are constantly searching for answers &amp; solutions to their own problems, issues, and challenges.

That&#039;s how they&#039;ll find you and that&#039;s also how you&#039;ll build a relationship with many of them. I&#039;m not trying to trivialize things and make it sound snap your fingers easy. It absolutely does take regular and consistent effort to garner regular and consistent results.

Thanks also for your comment on just pick a couple of things and focus on them to avoid overwhelm. Great advice that is spot on!

Thanks for joining the discussion.

All my Best!
Kevin</description>
		<content:encoded><![CDATA[<p>Christine, you are absolutely right!</p>
<p>What good does it do to build a baseball field in a corn field in Iowa if nobody sees it?</p>
<p>One of the key concepts we teach in our Get More Great Clients program (<a href="http://www.GetMoreGreatClients.com" rel="nofollow">http://www.GetMoreGreatClients.com</a>) is leveraging the value you produce as both a prospect ATTRACTION factor as well as a stay-in-touch element. People are constantly searching for answers &amp; solutions to their own problems, issues, and challenges.</p>
<p>That&#8217;s how they&#8217;ll find you and that&#8217;s also how you&#8217;ll build a relationship with many of them. I&#8217;m not trying to trivialize things and make it sound snap your fingers easy. It absolutely does take regular and consistent effort to garner regular and consistent results.</p>
<p>Thanks also for your comment on just pick a couple of things and focus on them to avoid overwhelm. Great advice that is spot on!</p>
<p>Thanks for joining the discussion.</p>
<p>All my Best!<br />
Kevin</p>
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		<title>Comment on Small Business Marketing&#8217;s VISIBILITY Factor by Christine Fife</title>
		<link>http://www.marketingactionclub.com/blog/882/small-business-marketings-visibility-factor/comment-page-1/#comment-158</link>
		<dc:creator>Christine Fife</dc:creator>
		<pubDate>Thu, 17 Dec 2009 23:10:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingactionclub.com/blog/?p=882#comment-158</guid>
		<description>Small businesses do need to keep in mind the &quot;Field of Dreams&quot; problem--just because they build it (blog, YouTube Channel, Facebook page, etc.) doesn&#039;t mean people will come. They need to tell their current clients and prospects about it and have a plan for getting new people interested and showing up/reading their new collateral. 

Small businesses also should consider that they don&#039;t need to do everything. Pick a couple of these communications opportunities/tools and really go with them (choose where your current and prospective customers are most likely to be or be interest in.) And look at tools to help you schedule, manage and automate these activities so they aren&#039;t so overwhelming to do.</description>
		<content:encoded><![CDATA[<p>Small businesses do need to keep in mind the &#8220;Field of Dreams&#8221; problem&#8211;just because they build it (blog, YouTube Channel, Facebook page, etc.) doesn&#8217;t mean people will come. They need to tell their current clients and prospects about it and have a plan for getting new people interested and showing up/reading their new collateral. </p>
<p>Small businesses also should consider that they don&#8217;t need to do everything. Pick a couple of these communications opportunities/tools and really go with them (choose where your current and prospective customers are most likely to be or be interest in.) And look at tools to help you schedule, manage and automate these activities so they aren&#8217;t so overwhelming to do.</p>
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		<title>Comment on Small Business Marketing &#8211; Location woes by Tweets that mention Marketing Action Club BLOG » Blog Archive » Small Business Marketing – Location woes -- Topsy.com</title>
		<link>http://www.marketingactionclub.com/blog/885/small-business-marketing-location-woes/comment-page-1/#comment-157</link>
		<dc:creator>Tweets that mention Marketing Action Club BLOG » Blog Archive » Small Business Marketing – Location woes -- Topsy.com</dc:creator>
		<pubDate>Thu, 17 Dec 2009 22:50:40 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingactionclub.com/blog/?p=885#comment-157</guid>
		<description>[...] This post was mentioned on Twitter by Kevin Dervin, Marketing Action . Marketing Action said: Small Business Marketing – Location woes http://bit.ly/5p9c9H [...]</description>
		<content:encoded><![CDATA[<p>[...] This post was mentioned on Twitter by Kevin Dervin, Marketing Action . Marketing Action said: Small Business Marketing – Location woes <a href="http://bit.ly/5p9c9H" rel="nofollow">http://bit.ly/5p9c9H</a> [...]</p>
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		<title>Comment on Small Business Marketing&#8217;s VISIBILITY Factor by Tweets that mention Marketing Action Club BLOG » Blog Archive » Small Business Marketing’s VISIBILITY Factor -- Topsy.com</title>
		<link>http://www.marketingactionclub.com/blog/882/small-business-marketings-visibility-factor/comment-page-1/#comment-156</link>
		<dc:creator>Tweets that mention Marketing Action Club BLOG » Blog Archive » Small Business Marketing’s VISIBILITY Factor -- Topsy.com</dc:creator>
		<pubDate>Wed, 16 Dec 2009 18:39:17 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingactionclub.com/blog/?p=882#comment-156</guid>
		<description>[...] This post was mentioned on Twitter by Marketing Action , Jerry Smith. Jerry Smith said: New blog post: Small Business Marketing’s VISIBILITY Factor http://bit.ly/80Zy55 [...]</description>
		<content:encoded><![CDATA[<p>[...] This post was mentioned on Twitter by Marketing Action , Jerry Smith. Jerry Smith said: New blog post: Small Business Marketing’s VISIBILITY Factor <a href="http://bit.ly/80Zy55" rel="nofollow">http://bit.ly/80Zy55</a> [...]</p>
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		<title>Comment on Small Business Marketing Strategy Tip: Client&#8217;s Value by Tweets that mention Marketing Action Club BLOG » Blog Archive » Small Business Marketing Strategy Tip: Client’s Value -- Topsy.com</title>
		<link>http://www.marketingactionclub.com/blog/875/small-business-marketing-strategy-tip-clients-value/comment-page-1/#comment-155</link>
		<dc:creator>Tweets that mention Marketing Action Club BLOG » Blog Archive » Small Business Marketing Strategy Tip: Client’s Value -- Topsy.com</dc:creator>
		<pubDate>Tue, 15 Dec 2009 18:09:15 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingactionclub.com/blog/?p=875#comment-155</guid>
		<description>[...] This post was mentioned on Twitter by Marketing Action , Jerry Smith. Jerry Smith said: New blog post: Small Business Marketing Strategy Tip: Client’s Value http://bit.ly/605Nbu [...]</description>
		<content:encoded><![CDATA[<p>[...] This post was mentioned on Twitter by Marketing Action , Jerry Smith. Jerry Smith said: New blog post: Small Business Marketing Strategy Tip: Client’s Value <a href="http://bit.ly/605Nbu" rel="nofollow">http://bit.ly/605Nbu</a> [...]</p>
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		<title>Comment on Is the latest &#8220;cool&#8221; marketing tool always better? by Marketing Action Club BLOG &#187; Blog Archive &#187; When marketing works, keep doing it</title>
		<link>http://www.marketingactionclub.com/blog/856/is-the-latest-cool-marketing-tool-always-better/comment-page-1/#comment-154</link>
		<dc:creator>Marketing Action Club BLOG &#187; Blog Archive &#187; When marketing works, keep doing it</dc:creator>
		<pubDate>Thu, 10 Dec 2009 14:21:48 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingactionclub.com/blog/?p=856#comment-154</guid>
		<description>[...] of tools and tactics from which to choose. There will always be a new thing to try, one that may seem cooler than what you are doing now. There are countless examples of businesses changing to something new [...]</description>
		<content:encoded><![CDATA[<p>[...] of tools and tactics from which to choose. There will always be a new thing to try, one that may seem cooler than what you are doing now. There are countless examples of businesses changing to something new [...]</p>
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		<title>Comment on Holiday Networking for Small Business Marketing by Marketing Action Club BLOG &#187; Blog Archive &#187; Holiday Networking for Small Business &#8211; Part 2</title>
		<link>http://www.marketingactionclub.com/blog/860/holiday-networking-for-small-business-marketing/comment-page-1/#comment-153</link>
		<dc:creator>Marketing Action Club BLOG &#187; Blog Archive &#187; Holiday Networking for Small Business &#8211; Part 2</dc:creator>
		<pubDate>Wed, 09 Dec 2009 15:09:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingactionclub.com/blog/?p=860#comment-153</guid>
		<description>[...] Posted by Kevin Dervin &#183; December 9, 2009 &#183; Print This Article    &#160; Networking can be a powerful small business marketing tactic. This is a continuation of a recent post on Holiday Networking for Small Business Marketing. [...]</description>
		<content:encoded><![CDATA[<p>[...] Posted by Kevin Dervin &middot; December 9, 2009 &middot; Print This Article    &nbsp; Networking can be a powerful small business marketing tactic. This is a continuation of a recent post on Holiday Networking for Small Business Marketing. [...]</p>
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		<title>Comment on Make sure your marketing mindset works for you by Tweets that mention Marketing Action Club BLOG » Blog Archive » Make sure your marketing mindset works for you -- Topsy.com</title>
		<link>http://www.marketingactionclub.com/blog/864/make-sure-your-marketing-mindset-works-for-you/comment-page-1/#comment-152</link>
		<dc:creator>Tweets that mention Marketing Action Club BLOG » Blog Archive » Make sure your marketing mindset works for you -- Topsy.com</dc:creator>
		<pubDate>Tue, 08 Dec 2009 18:53:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingactionclub.com/blog/?p=864#comment-152</guid>
		<description>[...] This post was mentioned on Twitter by Kevin Dervin, Marketing Action . Marketing Action said: Make sure your marketing mindset works for you http://bit.ly/69740v [...]</description>
		<content:encoded><![CDATA[<p>[...] This post was mentioned on Twitter by Kevin Dervin, Marketing Action . Marketing Action said: Make sure your marketing mindset works for you <a href="http://bit.ly/69740v" rel="nofollow">http://bit.ly/69740v</a> [...]</p>
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		<title>Comment on Holiday Networking for Small Business Marketing by Tweets that mention Marketing Action Club BLOG » Blog Archive » Holiday Networking for Small Business Marketing -- Topsy.com</title>
		<link>http://www.marketingactionclub.com/blog/860/holiday-networking-for-small-business-marketing/comment-page-1/#comment-151</link>
		<dc:creator>Tweets that mention Marketing Action Club BLOG » Blog Archive » Holiday Networking for Small Business Marketing -- Topsy.com</dc:creator>
		<pubDate>Mon, 07 Dec 2009 17:19:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.marketingactionclub.com/blog/?p=860#comment-151</guid>
		<description>[...] This post was mentioned on Twitter by Kevin Dervin and Marketing Action , Jerry Smith. Jerry Smith said: RT @kevindervin: Holiday Networking for Small Business Marketing http://bit.ly/83u3rc [...]</description>
		<content:encoded><![CDATA[<p>[...] This post was mentioned on Twitter by Kevin Dervin and Marketing Action , Jerry Smith. Jerry Smith said: RT @kevindervin: Holiday Networking for Small Business Marketing <a href="http://bit.ly/83u3rc" rel="nofollow">http://bit.ly/83u3rc</a> [...]</p>
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