How quickly should you see marketing results from your small business marketing efforts? Is marketing supposed to work right away? Or should it take a while, maybe a few exposures before your message gets noticed? This is an ongoing concern and source of confusion for many small business marketers. * “Well, I sent those flyers [...]
Browse Archives in the ‘Small Business Marketing Focus’ Category
How Long Should Your Marketing Take To Work?
On October - 16 - 2009
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Filed Under: Small Business Marketing Focus, Small Business Marketing Tips
Marketing opportunities
On October - 15 - 2009
Well, it happened again. Yesterday was a networking day and as is typical in open networking events, several cards were drawn out of the “hat”. Some were door prizes but 3 lucky people were invited up before the group of around 100, handed a microphone and given 30 seconds (or more actually) to introduce their [...]
Filed Under: Small Business Marketing Focus
Small Business Marketing Productivity Tip
On October - 14 - 2009
I’m often asked, “What’s the greatest small business marketing tip you could offer to someone?” The answer may surprise you. Do you want to get better, more regular and consistent results from your small business marketing? Then start booking appointments in your calendar to actually work on your own marketing. Marketing takes regular and consistent [...]
Filed Under: Small Business Marketing Focus, Small Business Marketing Tips
Marketing Activity without a Plan
On October - 12 - 2009
What determines a small business owner’s approach to marketing? It seems like so many small business owners and independent professionals are willing to do marketing things without always thinking first. There’s a need to bring in more business, but how well thought out is the approach? You see more and more small businesses that are [...]
Filed Under: Small Business Marketing Focus
Create Your Marketing Success
On October - 7 - 2009
Successful small business marketers think (and therefore act) differently than those who struggle with marketing. Successful marketers believe they create their success and results. Struggling marketers believe that results happen to them. To succeed in marketing to build and grow your business, you have to believe that you are the one who creates your results. [...]
